I have 10+ years of experience building a brand's social media from average to top-tier—driving growth, increasing engagement, and boosting crediblity and brand sentiment.
300k+
Followers acquired for brands through organic growth strategies.
95% :)
Average sentiment score, reflecting a high level of favorable brand perception.
10MM+
Impressions garnered for brands through designed social media strategies.
1MM+
Conversions achieved through the strategic application of social media.
brightmark
Medical Plastics Recycling
The narrative for this post was crafted to present a value proposition for Brightmark, using the medical sector as a case study. It highlights the problem and then offers a solution.
brightmark
U.S. Plastics Pact
This post was crafted to establish credibility for advanced recycling by utilizing recent findings from the U.S. Plastics Pact study. It emphasizes the various benefits of advanced recycling for the packaging sector.
brightmark
Responsible End Markets
I led and crafted the communications and strategy for Brightmark's rebrand as a 'responsible end market' solution. This post provides a high-level overview of the repositioning.
personal branding
LinkedIn Series
I planned, wrote, and designed this series to provide insights into marketing leadership, operational excellence, and the development of high-performing teams.
Brightmark
Recycling Journey
This post was designed to highlight the differences between how recycling is often perceived and how it actually occurs.
pepperdine
#GetToKnowGraziadio
This campaign was created to highlight the individuals who make everything possible—from professors and vice-chancellors to everyone in between.
govig
Rankings
The Phoenix Business Journal has consistently recognized Govig as the leading executive recruitment firm. To leverage this recognition, I crafted simple yet impactful designs to showcase these achievements.
brightmark
Business Positioning
These graphics were designed to creatively present Brightmark's business offerings, making them easy to understand while highlighting their benefits.
pepperdine
Mental Health Month
This post focused on leveraging Pepperdine's platform to promote mental health by offering simple and practical tips anyone can use.
govig
AHCA Conference
This social media campaign was designed to highlight Govig's participation at the AHCA Conference in San Diego, utilizing a 'beach card' theme to emphasize their upcoming presence.
brightmark
#FarmerFeatures
This campaign was created to highlight Brightmark's collaboration with farmers nationwide, transforming methane from organic waste into renewable energy.
personal branding
LinkedIn Series
I planned, wrote, and designed this series to provide insights into marketing leadership, operational excellence, and the development of high-performing teams.
